I make complex products feel simple, calm and trustworthy.
Seasoned product designer with 15+ YOE working across startups, scale-ups and global brands.
Enterprise experience, startup agility.
Selected work
Shipped 20+ Features
Tactic.fyi
Their FAANG designer left, I stepped in as Design Lead to help ship 20+ features
B2B SaaS
Product Design
Optimised Global Flows
EMV® 3DS via Ipsos
Co-creating the UX standard behind every card payment on the planet
Finance
UX Design
$1trn to $5trn AUM
Atominvest
Scalable design system and UX refresh that unlocked 40k to 100k customer growth
B2B SaaS
Product Design
2x Conversion Rate
Fuze
Leading service business to SaaS platform enabling product-led growth
B2B SaaS
0 to 1
Skills
I'm a systems thinker at heart and would love to help your small, ambitious team with:
Product design
UX strategy & copy
Design systems
DesignOps
Interface design
How I work
We talk
A friendly chat to see if we're a good fit.
1
We agree
Good fit? Commercials work? Then contract gets signed.
2
The magic
We work together and you see great things happen!
3
